[vc_row full_width=”stretch_row_content” wpex_bg_overlay=”custom” wpex_fixed_bg=”fixed” css=”.vc_custom_1609366510473{padding-top: 160px !important;padding-bottom: 140px !important;background-image: url(https://stroom.com/wp-content/uploads/2020/12/shutterstock_1027326514-scaled.jpg?id=19906) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” wpex_bg_overlay_opacity=”0.2″ wpex_bg_overlay_color=”#0e2b47″][vc_column][vcex_animated_text back_delay=”1000″ tag=”h1″ strings=”%5B%7B%22text%22%3A%22STROOM%22%7D%2C%7B%22text%22%3A%22Mediastrategie%22%7D%2C%7B%22text%22%3A%22Marketingcommunicatie%22%7D%2C%7B%22text%22%3A%22Mediaplanning%22%7D%2C%7B%22text%22%3A%22Data%22%7D%2C%7B%22text%22%3A%22%20Media-inkoop%22%7D%5D” static_text=”true” static_before=”Wij zijn:” text_align=”center” font_weight=”bold” animated_font_family=”Roboto” font_family=”Arial Black, Gadget, sans-serif” color=”#ffffff” animated_css=”.vc_custom_1611136479134{padding-right: 4px !important;padding-left: 4px !important;background-color: #9bd058 !important;}” font_size=”d:40|pl:24|pp:22″ speed=”90″][vc_empty_space height=”20px”][vcex_heading text=”STROOM: Energie voor groei” width=”660″ font_family=”Arial Black, Gadget, sans-serif” font_weight=”normal” text_align=”center” tag=”h3″ color=”#ffffff” font_size=”d:20|pp:18″][vc_empty_space height=”10px”][/vc_column][/vc_row][vc_row local_scroll_id=”contact” el_id=”contact”][vc_column][vc_empty_space][vcex_heading text=”STROOM Media Concurrentie Scan” tag=”h2″ text_align=”center” font_size=”36px” font_family=”Arial Black, Gadget, sans-serif”][vcex_divider_dots color=”#9bd058″][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”20459″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1625815387477{padding-top: 20px !important;padding-right: 60px !important;padding-bottom: 60px !important;padding-left: 60px !important;background-color: #ffffff !important;}” font_family=”Arial, Helvetica, sans-serif” color=”#000000″]We zien bij adverteerders dat zij ook op andere gebieden dan marketing, reclame en prijs/product/dienst het verschil kunnen en willen maken t.o.v. de concurrentie. Mediaplanning en strategie is daarbij vaak onderbelicht. Er valt ook winst te boeken op de concurrentie door de mediastrategieën in de markt met elkaar te vergelijken en gekozen mediumtypen tegen het licht te houden. Door disruptieve keuzes te maken kan er budget worden bespaard en meer zichtbaarheid bij de doelgroep worden gecreëerd. Met de start van de jaarplannen Q4 is deze zomer het ideale moment voor deze analyse met de STROOM Media Concurrentie Scan.
With the STROOM Media Competition Scan you will gain a better understanding of resource deployment, investment choices and competitive relationships. A short and clear analysis where we delve deeper into the media strategy and tactics of your main competitors. We then advise you on what a distinctive counter-move you can make to gain ground on your competitors in terms of media strategy, planning and purchasing.
What is the STROOM Media Competition Scan?
With the STROOM Media Competition Scan you get a visual and clear insight into the media strategy and deployment of the competition. We zoom in on the development of your share of voice over time, the channel choice of the competition, the investment per medium and the leading creations deployed. We combine this with consumer insights to identify growth possibilities and opportunities.
For whom.
Marketing, Brand, Media managers who want to make smarter choices in media to achieve competitive advantage.
What does it provide?
Making smarter choices in the combination of channels, moments and message can lead to increased visibility, higher brand preference and better conversion. We see ROI improvements of 5% in some cases in terms of return.
Deliverables:
- Short presentation (5-10) slides
- Explanation and written out advice
Timing:
- 7 working days lead time
Investment:
€ 1,500 excluding VAT. (one-time)
€ 5,000, - excl. VAT. (4 times a year)
Interested?
Stuur een mail voor een vrijblijvende afspraak naar Strategy Director Martijn Jaartsveld via Martijn@stroom.com onder vermelding van Media Concurrentie Scan.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][/vc_column][vc_column width=”1/2″][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][/vc_column][vc_column width=”1/2″][/vc_column][/vc_row]