Media agency STROOM and performance agency M2|OC are merging under the name STROOM.
The agency will focus on "Mediacommerce", making it the first in a new category of media agencies. Media agencies M2|OC and STROOM, both part of the Candid platform, announce the integration of the agencies. As of July 3, we will operate jointly under the name STROOM: energy for growth. The agency will be led by Samantha Catsburg [...]
Justdiggit Bundraiser 2024: STROOM Game Night a huge success!
The Justdiggit x STROOM event, was another great success this year. On this special night, we organized a Game Night with various nostalgic games to collect bunds. Bunds are pits where rainwater is collected so that the water has time to soak into the ground. Because of this, the water does not [...]
Emerce Digital Marketing Live 2024: Insights and Inspiration from Team STROOM
On June 6, more than 2,000 visitors gathered for the Emerce Digital Marketing Live event. Our team of Digital Communications Consultants attended and shares the valuable insights and inspiring moments! Patricia van Zon highlight "Creativity and distinctiveness are essential for effectiveness. With the rise of AI, the danger of standardization is great, [...]
The power & expectations around retail media
In the world of digital marketing, brands are constantly looking for effective ways to reach and engage their target audience. One of the emerging advertising opportunities looming in this context is Retail Media - a form of marketing that offers the potential to bring brands closer to consumers at the point of purchase. What is Retail [...]
STROOM introduces: Mariët van der Valk
We like to introduce our colleagues to you. In this interview we introduce you to Mariët, Junior Digital Communications Consultant in Rotterdam and Amsterdam. Who are you?My name is Mariët van der Valk, 23 years old and I live in Rotterdam. I studied Business Administration at Erasmus University and then went on to complete the master [...]
Hear, see or shut up?
What senses should you stimulate for more interaction with the target audience? We build a stronger brand with long-lasting associations. But how do you do this? The world of marketing is all about creating memorable experiences that leave a lasting impression on the audience. A powerful way to achieve this is through recognizable [...]
Quickly grabbing attention: 7 practical neuromarketing tips
In recent years, the ad landscape has become considerably busier, with a huge increase in both ads and content. Despite this abundance of ads, it is notable that certain ads still manage to stand out. Suddenly, it has your attention. But why exactly? There is a very good chance that this is a sample [...]
STROOM introduces: Abdelkarim Maatoug
We like to introduce our colleagues to you. In this interview we introduce you to Abdelkarim, Junior Search Engine Marketing Consultant in Amsterdam. Who are you?My name is Abdelkarim Maatoug, 21 years old and born and raised in Leiden. How do you perform your job at STROOM?As a Junior SEM Consultant at STROOM [...]
STROOM introduces: Indy Vanderzaken
We like to introduce our colleagues to you. In this interview we introduce you to Indy, Office Manager in Rotterdam. Who are you?My name is Indy Vanderzaken, 21 years old and I live in Rotterdam. I recently graduated as an interior designer and I currently work as an office manager at STROOM. How do you fill [...]
Media agencies STROOM and M2|OC organized March 7 Candid about media: an informative session for clients and associates
This year Mediacommerce was the focus of Candid about media:Samantha Catsburg (Managing Director STROOM) and Lars Vink (Managing Director M2|OC) introduced an inspiring morning of surprising presentations on Media, Marcom and Research by Lucas Hulsebos (DVJ insights), Cees Hannema (Omoda) and Richard van Hooijdonk (trendwatcher). How successful companies differentiate themselves from less successful companies Lucas Hulsebos (DVJ Insights) took the [...]