Emerce Digital Marketing Live 2024: Insights and Inspiration from Team STROOM
On June 6, more than 2,000 visitors gathered for the Emerce Digital Marketing Live event. Our team of Digital Communications Consultants attended and shares the valuable insights and inspiring moments! Patricia van Zon highlight "Creativity and distinctiveness are essential for effectiveness. With the rise of AI, the danger of standardization is great, [...]
The power & expectations around retail media
In the world of digital marketing, brands are constantly looking for effective ways to reach and engage their target audience. One of the emerging advertising opportunities looming in this context is Retail Media - a form of marketing that offers the potential to bring brands closer to consumers at the point of purchase. What is Retail [...]