STROOM welcomes Bisolvon and Allegra

Centrafarm, responsible for the Bisolvon and Allegra brands, among others, since January 1, 2022, chooses media agency STROOM. The media agency will be responsible for all media strategy, planning and buying. With over 60 years of experience, Centrafarm is a leading company with high-quality generics, specialties & biosimilars and Consumer Healthcare (OTC drugs and brands) in the Netherlands. [...]