The new year is upon us. To start the new year off right 3 books and 1 podcast tip from STROOM.
- Book: Focus ON/OFF
All those emails, all those meetings, all those to-do lists. Wandering off during conversations, finding out at the end of the page that you actually have no idea what the text was about and having trouble falling asleep because your head keeps spinning. When we have no grip on our attention, we blow with all the winds, it takes more time to do our work and stress increases. Using new scientific research and real-life examples, Mark Tigchelaar shows us how to regain a grip on our focus. Highly recommended for marketers working on the client and/or agency side.

- Book: The 7 traits of effective leadership
This book offers timeless principles for personal and professional growth. It emphasizes the importance of being proactive, setting goals and priorities, and effective communication. The book has been an inspiration worldwide for many years. It teaches us how to improve the quality of our personal lives and our organizations.

- Book:From the darkness
Part 1 in the Icelandic Murders series. A woman's body is found near the local lighthouse in Akranes, Iceland. Detective Elma, who has returned to her hometown after years, stumbles upon a complicated case that uncovers a series of dark secrets. Things from the past that relate not only to the murdered woman, but to the entire community. Secrets that some people fearfully keep hidden, and for which people will go to great lengths to...

- Podcast: Remarkable
Want to learn more about Byron Sharp's growth strategies, Category Entry Points (CEPs) and Distinctive Brand Assets (DBAs)? The podcast is hosted by market research firm Validators, with Bart Massa and Joris van der Zwan taking you into the world of branding and communications research. It offers practical tips and inspiration for growing brands.