ENGIE launched a new brand campaign last month to introduce its new positioning.
The company wants to give its customers more control over their energy affairs. In addition, they want to make energy saving and sustainability easier. The new slogan is therefore not for nothing 'Discover the ease of ENGIE'.
To support this new positioning, STROOM has developed a broad media campaign.
The creative concept - created by Wefilm Concepts - is being rolled out through a variety of media channels such as TV, Radio and Online Video.