This week Dille & Kamille launches their first ATL campaign in cooperation with STROOM. This campaign brings the company's mission and vision to the attention of Dutch consumers in a big way for the first time. The family-owned business wants to inspire people to live consciously and has therefore been choosing things that matter for almost 50 years. The local campaign, developed by The Valley, is translated into digital out of home, video, social, freecards & magazines, among other things. A great campaign commissioned by one of Holland's strongest brands: Dille & Kamille.